Rick Ross’ Maybach Music label is growing, after signing Isa Muhammad this week.
His recording contract came after the homeless rapper spit a freestyle for Ross on Venice Beach, impressing him and ultimately leading to his deal with MMG.
“Ross saw Isa Muhammad and he saw a vision. Isa was raw, authentic and organically talented,” MMG president Kendell “Young Sav” Freeman said.
“This was something that I wasn’t expecting,” Ross added. “This kid gave me his heart when he was spitting and the internet got a hold of the video I put up on my Snapchat. I wanted to give an opportunity for someone else to be put on — I know so many people in his same position. MMG is about giving back and pushing the culture forward by finding new and real talent. Isa Muhammad will reflect quality rap music and MMG is going to make sure of that.”